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Watermark
Website Content

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I was brought in the later stages of the project to compose new copy, plus copy edit or rewrite existing copy that missed the mark.
Every residence had its own particular charms based in the local culture and specific services offered. It was my job to bring them to life.

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Over a period of two months, I helped reorganize, rethink, and rewrite copy for hundreds of important top-level and secondary web pages. In the end, Watermark was thrilled with the new direction. And the sites are slated to launch in February of 2023.
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